110 Articles match "2007","Marketing"

The Latest from the Southern California Tech Central Community

Tuesday, March 16, 2010
Joe Fisher: The reason we're changing our name, is our original name, CFX Battery, was descriptive of our first technology coming to market. As a result, in 2007, our three lead investors -- including CMEA Capital, U.S. One of the usual barriers to entry in markets is cost--how does your technology compare? Joe Earlier this month, Azusa-based CFX Battery , a stealthy battery technology spinout from Caltech, announced it had raised a new round of funding worth $14.2M. This week, the firm announced that it was renaming itself Contour Energy (www.contourenergy.com)--and said
 
Wednesday, March 10, 2010
IPO successes (as measured by the market capitalization at the close of the first day of trading) include Entropic ($500M IPO in 2007), Divx ($625M IPO in 2006), eToys ($7.8BM IPO in 1999) and Xylan ($2.3B A new study of the financial outcomes for Southern California venture-backed companies in the IT sector finds that approximately $48 billion in value has been created by those companies over the period 1995-2009. The study, conducted by Jon Funk of OceanRoad Partners , includes data from socalTECH.com's proprietary venture database , Dow Jones/VentureSource, and
 
Monday, March 8, 2010
Its success in New York quickly led to French Tuesdays being established in Miami in 2004, Los Angeles in 2006, San Francisco in 2007 and Paris in 2009. These meetings focus around marketing issues as well as technology issues. Due to the broad reach and ever-changing nature of the software industry, these groups change with the markets and technology. Send me your new, updated, or reviews of networking events and organizations. The Notable & Where I'm Going... Tell them you heard about it from Todd's blog! I'll be speaking (yes, yours truly) on “Effective Networking for Entrepreneurs” at the GroundUP Business Group 's Tuesday, March 9th 7-8:30pm, at Zephyr Coffee House, 2419 E Colorado Blvd, Pasadena, CA 91107 .
 

The Best from the Southern California Tech Central Community

Then, I Review existing materials Business Plan Marketing Plan Marketing Materials Product Plan / Roadmap Current and Projected Financials Business Pipeline Team Member Bios / Resumes Current Metrics Roadmap Normally there are crude documents for each of these areas that can be quickly read / scanned. Conduct meetings to ensure understanding and alignment around market opportunities, business model, sources of revenue, immediate needs, growth, product opportunities, and ultimately to establish business and product priorities. I generally am working as an acting CTO for about 3-4 start-ups or other companies at any one time.
Further, while some viral pick-up or online marketing is possible in certain startups, if anything, marketing and sales has become harder because of fragmented attention. Angel networks act like low-end VCs and expect a company with a product and a somewhat proven market opportunity. I've been reading or hearing quite a bit about how startups these days don't take nearly as much capital to create as they used to. What used to cost $1M now takes $100K.
Maybe in this kind of good market it's harder for start-ups, but if anything I think the wave of innovation going on right now makes it easier to find people willing to take a risk. On Ben Kuo's blog, he posted about Entrepreneurs in Southern California and pointed to a post by Will Johnson, a Southern California entrepreneur and blogger. Will's post talks about lack of interest in working for startups here in Southern California, saying: ..we
They are not necessarily “first idea� people or original tinkers, but they can find a 1001 ways to expand an idea, open up markets for it and lead an organization to results. In my days, I have met with many many entrepreneurs. We have agreed and disagreed on things, learned from each other, and experienced disappointments and successes together.
2- Too much Brilliance: a lot of companies fail because the market is not ready for the innovation yet and the entrepreneurs focus on their vision as opposed to what the customer wants or needs – they continue to miss the mark by listening to themselves more than listening to those who pay. 3- Confusing Execution & Effort: a very typical problem in startups is that the team is genuine and genuinely believes that they are executing well, but they are not! Effective execution is what bridges aspiration and results – simply put, if they were executing well, they would not
3-Bootstrapping does not waste money: the focus here is on the early and closer customer contact. 4- Bootstrapping accelerates time to market and time to profitability – if you can not possibility wait for the next version to get ready, you compromise and try to make money from what you have. There is just too much to say about the topic and I have been warned about being too verbose with lengthily postings so this is a 3 posting series. Following is the first posting: Some Good reasons to Bootstrap 1- Bootstrapping ensures that you build your business on legitimate, real
Which means large markets and big revenues are a must. Last week, I was on a panel with other investors discussing the “do’s� and “don’ts� of angel and venture capital investing some one from the audience fired a series of intriguing compounded questions � why are the VC’s so illusive?, why don’t they have all their information available?
I’m not talk about the age old debate amongst investors whether you back entrepreneurs, markets or products (or as people like to hedge – product / market fit).  I’m I’m on the record as saying I’m 70% management, 30% market.  We’ll I had an offer to sell my company to Salesforce.com in 2007.  Steven I was going to save this post for a while but the Patzer Problem meme has forced my hand. I
In January 2007 I had a resolution to lose weight and I didn’t want to do it through some crash diet like Atkins that I felt wasn’t sustainable for me.  So There are some competitors in the market such as MyZeo , but I love my wife too much to wear a headband to bed Tags: SoCal Stuff Tech Market Analysi Bill Gates once famously said that people tend to overestimate the impact of technology in the 1-year timeframe and underestimate its impact in the 10-year timeframe.  That’s That’s always stuck with me.
I received an announcement about a Webcast that looks interesting on how marketers can work with their CFO. Is Your Marketing an Expense...or an Investment - 10 Strategies for Winning Over Your CFO and other Marketing Skeptics I'm hearing more stories about CFOs telling marketing to justify their The title of the presentation caught my eye: or