Los Angeles-based Geni , the Web 2.0 online genealogy and family tree web site, has rolled out a number of updates today, including a bundling of its virtual gifts with its "Pro" subscription. According to Geni, all Geni Pro subscriptions now include unlimited virtual gifts, the firm's virtual items which can be sent to other members of the service. The gift items include special graphics and messages around birthdays, holidays, anniversaries, and other events. Geni had launched an effort to generate revenue on the site through virtual gifts back in 2008, and

West Hollywood-based Geni said this week that the firm has improved the firm's site, which allows users to create family trees and network with family members. Geni's Web 2.0 Tags: geni genealogy family tree networking social web The firm said that it has enhanced the ability to find duplicate profiles in the service, with automatic advanced searches when users view a profile. The service said that the new capability will help its users see how many matches there are, whether or not those are connected or not connected to a users.

Hollywood-based Geni , an online site that allows users to share family trees and network with relatives and family, is the latest Web 2.0 According to Geni, its new pro accounts will cost $50.00 Geni also said, along with the new Pro accounts, that it has added features for more advanced searching for data, plus "tree statistics" which allow users to see statistics such as the gender mix of their families, average life site to add "pro" accounts to their services. annually, or $4.95