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5 Articles match "Google","Organic Search"
The Latest from the Southern California Tech Central Community
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Thursday, October 29, 2009
Google’s AdSense) or some other form of ad. Next came search results based on people paying to be high in the result set. As John Battelle chronicles in his brilliant (and must read) book, The Search , Google thought this idea stunk. So Google launched Google AdWord and AdSense based in part on technology it acquired when it bought an LA-based company called Advertising has driven the majority of Internet innovation
My firm GRP Partners recently funded a young LA based company named Ad.Ly that is an “in-stream advertising”
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Friday, April 17, 2009
When the visitor types a search into google for a specific product, he may only want to learn more about that product and have no intent to buy. When that visitor clicks on either organic search results or paid search links, does the user know the difference between the two? Either way, the visitor has some frame of mind in his stream of activity (search terms, clicked links, site interaction). I was reading Fred Wilson’s “The Power of Passed Links” this morning and it got me thinking about website traffic acquisition. Not in terms
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Friday, April 17, 2009
When the visitor types a search into google for a specific product, he may only want to learn more about that product and have no intent to buy. When that visitor clicks on either organic search results or paid search links, does the user know the difference between the two? Either way, the visitor has some frame of mind in his stream of activity (search terms, clicked links, site interaction). I was reading Fred Wilson’s “The Power of Passed Links” this morning and it got me thinking about website traffic acquisition. Not in terms
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The Best from the Southern California Tech Central Community
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Tuesday, May 1, 2007
I've worked with several businesses that were essentially based on driving traffic via search engine optimization (SEO). I just saw a Forbes article talking about Google Hell - getting placed in the secondary index. Bottom line - if you are basing your business on high rankings via organic search, there's pretty incredible risk. There are a wide variety of techniques that can be used, but getting high rankings is not easy and highly volatile. And the risk is compounded if you are using techniques that are somewhat gray.
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Thursday, October 29, 2009
Google’s AdSense) or some other form of ad. Next came search results based on people paying to be high in the result set. As John Battelle chronicles in his brilliant (and must read) book, The Search , Google thought this idea stunk. So Google launched Google AdWord and AdSense based in part on technology it acquired when it bought an LA-based company called Advertising has driven the majority of Internet innovation
My firm GRP Partners recently funded a young LA based company named Ad.Ly that is an “in-stream advertising”
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Friday, April 17, 2009
When the visitor types a search into google for a specific product, he may only want to learn more about that product and have no intent to buy. When that visitor clicks on either organic search results or paid search links, does the user know the difference between the two? Either way, the visitor has some frame of mind in his stream of activity (search terms, clicked links, site interaction). I was reading Fred Wilson’s “The Power of Passed Links” this morning and it got me thinking about website traffic acquisition. Not in terms
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Friday, April 17, 2009
When the visitor types a search into google for a specific product, he may only want to learn more about that product and have no intent to buy. When that visitor clicks on either organic search results or paid search links, does the user know the difference between the two? Either way, the visitor has some frame of mind in his stream of activity (search terms, clicked links, site interaction). I was reading Fred Wilson’s “The Power of Passed Links” this morning and it got me thinking about website traffic acquisition. Not in terms
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Friday, April 17, 2009
When the visitor types a search into google for a specific product, he may only want to learn more about that product and have no intent to buy. When that visitor clicks on either organic search results or paid search links, does the user know the difference between the two? Either way, the visitor has some frame of mind in his stream of activity (search terms, clicked links, site interaction). I was reading Fred Wilson’s “The Power of Passed Links” this morning and it got me thinking about website traffic acquisition. Not in terms
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