Here are 4 companies using optimization technology to build competitive advantages in their respective spaces: Magnify360 - Landing page optimization using predictive data analysis Adisn - Display advertising optimization for advertisers Rubicon Project - Publisher ad network optimization Oversee.net – Domain parking ad network optimization Stay tuned for a list of large publisher advertising networks in Southern California that I am gathering information on: Demand Media, Gorilla Nation, Specific Media, Tsavo. ...Tags:

think hard working publishers and agencies will be rewarded and we will soon see lots of companies like the Rubicon Project and Gorilla Nation. Google's new Ad Manager technology will soon enable premium ad banners to be sold directly to advertisers by publishers and when the clicks are used up on the premium ads it will revert automatically to use Google Adsense. This is a brilliant move and will further accelerate the gap between premium content and generic publishers who don't provide any unique content value.

think hard working publishers and agencies will be rewarded and we will soon see lots of companies like the Rubicon Project and Gorilla Nation. Google's new Ad Manager technology will soon enable premium ad banners to be sold directly to advertisers by publishers and when the clicks are used up on the premium ads it will revert automatically to use Google Adsense. This is a brilliant move and will further accelerate the gap between premium content and generic publishers who don't provide any unique content value.