SharesPost is the most visible startup so far out of BrightHouse, the business incubator founded by Greg Brogger and Scott Painter, who are also behind Zag Automotive. Brogger and Painter put together the Brighthouse incubator to help spin out companies. Santa Monica-based SharesPost.com , which recently launched a marketplace for private company shares, said Wednesday that the firm has inked a deal with Advanced Equities. According to the firm, AEI brokers will be available to assist SharesPost members who need help marketing the shares in private companies; the deal

SharesPost, headed by Greg Brogger and incubated by Brighthouse, is looking to create a Web 2.0-enabled secondary marketplace for shares in private companies, and particularly venture-backed, technology firms. Brighthouse is a technology incubator headed by both Brogger and Scott Painter, who also co-founded Zag and CarsDirect. Santa Monica-based SharesPost , which has created on online marketplace for sellers and buyers of private company stock, reported to its users late Friday that the firm now has sales of LinkedIn, Linden Lab, Tesla Motors, and SugarCRM going into escrow.

Santa Monica-based SharesPost , a new startup out of Scott Painter's BrightHouse incubator, said Tuesday morning that the firm has launched on online platform which will match buyers and sellers of private equity. SharesPost was founded by Greg Brogger; the firm is one of the companies incubated by Scott Painter and his BrightHouse incubator; Painter is the former CEO of CarsDirect, currently founder at Zag, and has been quietly helping to fundraise and incubate a number of local startups through BrightHouse. According to the firm, it will allow buyers and sellers of privately held companies to sell and buy shares in privately held firms, through secondary market transactions.

Can you talk about a bit about BrightHouse, and how this company came out of that incubation effort? Greg We co-founded Zag together, and I was the COO of CarsDirect. Towards early 2007, Scott and I had taken Zag to a level of some measure of stability, and we were thinking about the next thing. Yesterday, Santa Monica-based SharesPost (www.sharespost.com) launched a new service of particular interest to the venture capital and high tech startup market, a new, online service which facilitates the buying and selling of private company stock. We caught up with Greg Brogger