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8 Articles match "Marketing","Palomar"
The Latest from the Southern California Tech Central Community
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Wednesday, December 16, 2009
The round was led by Leapfrog Ventures, and also included prior investors Hummer Winblad Venture Partners and Palomar Ventures. The company said the new funding will go toward sales and marketing of its service. Los Angeles-based Ace Metrix , which operates an online service which provides analytics for television ads, announced today that it has raised $6.0M in a Series B funding round.
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Wednesday, September 30, 2009
The fund is just celebrated its first year in business, so we thought we'd catch up with Brian to hear more about what the firm is investing in, the challenges of raising a venture fund in this market, plus his view on the Los Angeles venture market.
Let's We spent six plus years at a local firm, Palomar Ventures, doing Series A and Series B investments. Los Angeles-based Crosscut Ventures (www.crosscutventures.com) is one of the newest venture capital funds in the area, and has quietly been working on funding local companies over the last year. The fund--started by
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Thursday, September 24, 2009
Los Angeles-based Ace Metrix , which is venture backed by Hummer Winblad Venture Partners and Palomar Ventures, said today that it has rolled out a number of enhancements to the firm's service for the advertising market. The firm, which provides testing of advertising creative, said it has launched Ace PreTest, which provides custom ad pre-testing for clients, Ace Macroscope, which breaks down ad analytics based on demographics, along with other updates like better graphing and filtering. Ace Metrix provides an online service which scores ads for creative directors, measuring the effectiveness
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The Best from the Southern California Tech Central Community
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Thursday, December 4, 2008
CalPERS, the California pension fund which is a major limited partner in venture capital funds here, apparently sold its stake in Palomar Ventures III, L.P. CalPERS has been selling funds on the secondary market as it seeks to pare down its holdings. partner at Palomar Ventures declined to comment, saying that the firm has a "hard and fast" policy of not commenting on matters related to LPs. sometime earlier this year. A
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Monday, December 15, 2008
Insights into the markets, advice for entrepreneurs and investors, advice for the incoming President, too, Randy Lunn offers something for everyone. He's been starting and growing companies for 30 years. But what's he been doing lately? He says he's focusing on more personal projects, but just what kinds of projects does he mean?
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Tuesday, June 16, 2009
Los Angeles-based Ace Metrix is looking to apply analytics to the television advertising market, saying this morning that it has launched a service which helps advertisers measure persuasion and watchability of their advertising. The firm, which is funded by Hummer Winblad Venture Partners and Palomar Ventures, said that the software-as-a-service product is aimed at advertisers and agencies looking to understand and compare the performance of competitive ads across their own market and other industries, and to gain feedback on their ads. The firm was co-founded by Steve Goldman and JuYoung Lee.
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Wednesday, December 16, 2009
The round was led by Leapfrog Ventures, and also included prior investors Hummer Winblad Venture Partners and Palomar Ventures. The company said the new funding will go toward sales and marketing of its service. Los Angeles-based Ace Metrix , which operates an online service which provides analytics for television ads, announced today that it has raised $6.0M in a Series B funding round.
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Thursday, September 24, 2009
Los Angeles-based Ace Metrix , which is venture backed by Hummer Winblad Venture Partners and Palomar Ventures, said today that it has rolled out a number of enhancements to the firm's service for the advertising market. The firm, which provides testing of advertising creative, said it has launched Ace PreTest, which provides custom ad pre-testing for clients, Ace Macroscope, which breaks down ad analytics based on demographics, along with other updates like better graphing and filtering. Ace Metrix provides an online service which scores ads for creative directors, measuring the effectiveness
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Friday, February 6, 2009
Palomar Ventures' Randy Lunn says that successful investing is all about finding the companies that can scale. The way I put it, we want companies that can achieve rapid adoption in very large markets. There must be a better way. I've been an angel investor for more than 10 years now; clobbered by the Internet Bubble and now this. If
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Wednesday, July 8, 2009
Ace Metrix is venture backed by Hummer Winblad, and Palomar Ventures.
Tell Luckily enough, we were able to get the attention of Hummer Winblad, and specifically, Anne Winblad, as well as Jim Gauer at Palomar Ventures. They saw the natural connection, and we were funding in August with our product, and started marketing in March. Los Angeles-based Ace Metrix (www.acemetrix.com) launched its software-as-a-service, TV advertising rating service last month, and we spoke with the firm's CEO and co-founder, Steve Goldman, recently to learn more about the firm. In particular,
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Wednesday, September 30, 2009
The fund is just celebrated its first year in business, so we thought we'd catch up with Brian to hear more about what the firm is investing in, the challenges of raising a venture fund in this market, plus his view on the Los Angeles venture market.
Let's We spent six plus years at a local firm, Palomar Ventures, doing Series A and Series B investments. Los Angeles-based Crosscut Ventures (www.crosscutventures.com) is one of the newest venture capital funds in the area, and has quietly been working on funding local companies over the last year. The fund--started by
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