In any case, one person — Julie Mattern , founder and Chief Technologist at the Rubicon Project — was the only So-Cal executive highlighted on AlwaysOn’s list, so I started compiling my own list below of some of the top women in technology in Southern California: Julie Schoenfeld , President and CEO, Perfect Market Last week, AlwaysOn published a list of their top 25 women in Tech — their list of the top 25 women currently driving technology companies. For some reason, women tend to get short shrift in the often male-dominated technology