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99 Articles match "Rubicon"
The Latest from the Southern California Tech Central Community
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Wednesday, March 17, 2010
Frank Addante has created Rubicon Project. Douglas Los Angeles. People People either love it our hate it. All All the stereotypes and caricatures are overblown. And And we’re left with a city with idyllic weather, major commerce, the media center of the world, and a great emerging technology scene. We
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Monday, March 8, 2010
Los Angeles-based Rubicon Project is extending into mobile advertising, the firm said today, with a new mobile ad optimization product. According to Rubicon Project, its new REVV for Mobile (RFM) product will provide mobile ad serving, campaign management, and ad network optimization on mobile ad impressions. Rubicon's new product provides automation of mobile advertising, based on eCPM, click through rates, and fill rates, similar to The firm said the new mobile offering comes from a partnership with mOcean Mobile. Financial terms of the deal with mOcean were not announced.
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Wednesday, February 24, 2010
Coffin also has invested as an angel in Billshrink, Buscape, CyberRain, Demand Media, Docstoc, Hautelook, Impact Radius, Inadco, Machinima, Mahalo, Rubicon Project, and 2tor.
...Tags: Matt Coffin , the founder of Los Angeles-based LowerMyBills and an active angel investor in Southern California, has joined venture capital firm Split Rock Partners as a Venture Advisor, the venture firm said this week. Split Rock, which is based in Minneapolis, said that Coffin will work with the firm to identify promising investment opportunities, as well as to help advise its existing portfolio
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The Best from the Southern California Tech Central Community
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Thursday, July 5, 2007
The first few weeks of starting my newest company (Startup 6.0: the Rubicon Project) have reminded me of how critical it is to have the right team. I have been absolutely amazed by what an A++ team can produce in short periods of time. It has reaffirmed every thought I have ever had about my philosophy that great companies are built by great people.
To
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Tuesday, April 21, 2009
Los Angeles-based the Rubicon Project , a provider of Internet advertising optimization software and services, announced today that it has rolled out a new product which will automate the buying of online ad inventory. According to Rubicon, the new Rubicon OnDemand product will help advertising buyers precisely target audiences across its inventory. The new product allows advertisers to specifically target user demographics, including age, income, and gender; geographic locations; and also based on context and behavioral segments. Rubicon operates a service which helps websites
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Sunday, June 10, 2007
My apologies for not doing a posting sooner, I have been "communication challenged" due to an office move for the Rubicon Project. Most would agree that moving is always a big distraction. So, I've decided to do a post about setting up an office space and all the things that go into the decision making process: what's the right size? location?
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Wednesday, October 22, 2008
I had to put together a video introduction for The Lobby conference again this year. I can't say much about The Lobby other than it is a get together of industry thought leaders to talk about the future of the Internet. I can't say much about it because it is supposed to be "off the record" and blogging, micro-blogging and reporting about the conference is strictly forbidden.
Anyway,
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Monday, May 11, 2009
Here is a tour that I did of the Rubicon Project headquarters and all of the thought that we have put into things like culture, communication, efficiency, team development (and a little fun)... Tags: rubicon project headquarters rubicast rubirewards office culture communication cultural values yamme I decided to try doing a video blog post. We have woven these things into our environment and I thought I'd share our thinking with you.Some highlights to look out for:Furnished on a low budget (IKEA
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Monday, April 14, 2008
Although I try to keep this blog very focused on entrepreneurial lessons and stories, a lot of people have requested I share some of Rubicon Project's news on this blog. So, I'm going to label any Rubicon Project news with "Rubicon Project" first in the title for easy identification. I've been trying to figure out how I can balance both without compromising the lesson-oriented posts. I'
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Thursday, May 1, 2008
I can't believe it's been a year. When Craig, Julie and Duc and I got together a year ago we didn't have a business plan, we didn't have goals... actually, none of us were even looking to start a company in the first place. So, today, on our first birthday, I ask myself where did this all come from?
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Tuesday, September 22, 2009
Los Angeles-based Rubicon Project , which provides Internet advertising optimization services to publishers, announced today that it has raised $9M more. Rubicon said the new funding will go towards strategic acquisitoins and international expansion. Tags: rubicon project venture capita The Series C funding was led by the GE/NBCU Peakcock Equity Fund, and also included Clearstone Venture partners and Mayfield Fund. The new funding brings the company's total raised to $42M.
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Tuesday, February 16, 2010
Los Angeles-based Rubicon Project , which supplies ad optimization software to web publishers, announced today that it has released a new version of its VANTAGE Firefox browser plug-in, which helps provide its publishers with revenue and impressoin statistics and other information. Rubicon--which is backed by a health $42M in funding from Clearstone Venture Partners, Mayfield Fund, IDG Ventures and GE/NBC Universal's Peacock Equity Fund--said the new software includes such features as allowing publishers to screen ads being shown on their web sites, ability to see what kinds of ads will
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Monday, April 13, 2009
Los Angeles-based Rubicon Project , which operates an online advertising optimization service, is announcing this morning that the firm has raised $13M more in a combination of equity and debt. Rubicon said that the Series B follow-on funding will go twards strategic acquisitions, research and development, international expansion, and infrastructure. According to Rubicon, the follow The investment included $5M in equity funding from Clearstone Venture Partners, Mayfield Fund, and IDG Ventures Asia, and also included $8M in debt from Silicon Valley Bank. Rubicon Project operates
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