Here are 4 companies using optimization technology to build competitive advantages in their respective spaces: Magnify360 - Landing page optimization using predictive data analysis Adisn - Display advertising optimization for advertisers Rubicon Project - Publisher ad network optimization Oversee.net – Domain parking ad network optimization Stay tuned for a list of large publisher advertising networks in Southern California that I am gathering information on: Demand Media, Gorilla Nation, Specific Media, Tsavo. ...Tags:

think hard working publishers and agencies will be rewarded and we will soon see lots of companies like the Rubicon Project and Gorilla Nation. Google's new Ad Manager technology will soon enable premium ad banners to be sold directly to advertisers by publishers and when the clicks are used up on the premium ads it will revert automatically to use Google Adsense. This is a brilliant move and will further accelerate the gap between premium content and generic publishers who don't provide any unique content value.

Frank Addante has created Rubicon Project.  Douglas Tags: Entrepreneur Advice Launchpad LA SoCal Stuff Start-up Advice Startup Advic Los Angeles.  People People either love it our hate it.  All All the stereotypes and caricatures are overblown.  And

think hard working publishers and agencies will be rewarded and we will soon see lots of companies like the Rubicon Project and Gorilla Nation. advertising SoCal monetization publishin Google's new Ad Manager technology will soon enable premium ad banners to be sold directly to advertisers by publishers and when the clicks are used up on the premium ads it will revert automatically to use Google Adsense. This is a brilliant move and will further accelerate the gap between premium content and generic publishers who don't provide any unique content value.

In any case, one person — Julie Mattern , founder and Chief Technologist at the Rubicon Project — was the only So-Cal executive highlighted on AlwaysOn’s list, so I started compiling my own list below of some of the top women in technology in Southern California: also, hat tip to Nicole Jordan at Rubicon–a powerhouse herself– for link to the original article…) ...Tags: Last week, AlwaysOn published a list of their top 25 women in Tech — their list of the top 25 women currently driving technology companies. For some reason,

Now Dealmaker has brought this conference to UCLA, and the SoCal Tech Group is proud to be their marketing partner for this event. The A-Team: The Dynamics of Olympic Startups, Frank Addante, Rubicon Project Build it and they will come, right? Everybody is going to love this, won’t they? It is really about

These are the folks that put on the Startonomics conference this past February at UCLA, which was a great primer for web entrepreneurs and provides a level of networking and education that is needed in SoCal.  Since SoCal Tech Group is all about empowering entrepreneurs in the LA area, we’d like to give away  ONE ticket to this fantastic event to a deserving entrepreneur (a $200 value!).  The Dealmaker has been putting together conferences and roundtables in LA of consistently high quality for the past two years.  These Well, Dealmaker has recently announced a new workshop

3 Updates and 16 New in SoCal Networking Event Organizations . No updates for SoCal Educational Networking & Job Search Organizations . No updates for Other & Indirect Job Networking Opportunities SoCal Networking Event Organizations Name: Networking For Professionals (NFP) Sites: www.networkingforprofessionals.com , Industry Insights Blog , Success Square/Coaching Blog , Events Blog , City Chat Blog , twitter.com/nfp_biznetwork Updated 2/22/10 by Todd Zebert Name: Weekly updates! Please let me know if know of other items to add,

I'd like to see Rubicon Project become a smashing success, which would be a victory for me. You've got lots of experience in the SaaS market with Salesforce.com, what's your opinion on where that market is today--and how do SoCal's Software startups stack up? Mark This morning's interview is with Mark Suster , a venture capitalist at GRP Partners (www.grpvc.com). GRP has just recently closed on a new $200M fund, and Mark has been one of the more active venture capitalists in the Los Angeles area in recent months.